Defy Damage Protective Masque, 1.7 oz.

4.8 (12)
$11.00

Product Details

Web ID: 18665831

This bond-building treatment masque dives deep in minutes, infusing each strand with strength and visibly overhauling hair on contact. Experience less breakage, protection from heat styling, color longevity, softness and shine.

  • Product Features

    • WHAT IT IS:
    • A bond-building treatment masque made in the USA
    • WHAT IT DOES:
    • Helps rebuild broken hair bonds; deeply replenishes hair without weighing it down; see results after the very first use; proactively builds hair's resistance to damage; leaves hair soft, shiny and healthy
    • INGREDIENT HIGHLIGHTS:
    • Arginine, a smart bonding molecule with both positive and negative sites, helps strengthen hair bonds and encourage bond renewal
    • Protective lipid (the exact kind found in healthy hair) acts as a first line of defense to help prevent thermal, chemical, styling and UV damage; results are visible with the very first application
    • Moringa seed oil, a rich source of antioxidants, vitamins A and E, zinc and silica (all fundamental to creating healthy, strong, damage-resistant hair), helps boost shine and softness
    • SmartRelease Technology, a one-of-a-kind liposome delivery system, continuously releases a trifecta of healthy-hair ingredients (rosehip oil, arginine and keratin) to help repair, strengthen and protect hair from the effects of daily styling and wear
    • HOW TO USE:
    • Apply to damp hair, leave in for up to 5 minutes (depending on hair type), then rinse thoroughly
  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may not be shipped to Hawaii, Armed Forces Europe, Federated States of Micronesia, Puerto Rico, Armed Forces Pacific, Guam, U.S. Virgin Islands, Northern Mariana, Alaska, Marshall Islands, Armed Forces Americas, American Samoa, Palau and the Philippine Islands.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.8/5

12 star ratings & reviews

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6 months ago

Shiny Smooth & Silky 1st Use

Bought this for my daughter who is very active with swimming both in pools and the ocean. We have tried many different products and they have been disappointing at best. But with the very first try these product were amazing!!! My daughter’s hair was shiny smooth and silky. Big fans so far !!!

  • Photo from Anna

Customer review from JOICO

4 years ago

Better than Olaplex better that anyone. I have fine baby hair and bleached , and please believe me, this mask is different . I am using this as conditioner for the first week after the bleached treatment and every day looks better in terms of volume, porosity and colour.

Customer review from JOICO

4 years ago

Have been using it 1-2 times a week for about 3 weeks now, don't see any difference :(

Customer review from JOICO

4 years ago

replenished this mask a couple times already, and I love it. Leaves my curly hair really soft. helps with the detangling process, additionally it leaves my hair free of frizz, and feeling nice and silky. Super moisturizing.

Customer review from JOICO

5 years ago

I have to admit this is a different type of product, my hair is colored straned and a little dehydrated. In saying that this keeps my hair very smooth and soft but it also makes it feel very thin that is something I'm not understanding about it it's not no more the full beautiful look I had it's more of a thin shiny smooth look which is okay too but I just pray it's not going to be something that's making our hair fall out I have not noticed any hair coming out just very thin look

Customer review from JOICO

5 years ago

I have dry coarse hair but when I use this product my hair feels amazing!!! Love this product!

Customer review from JOICO

5 years ago

Blown away by the results after the FIRST use already! I have very fine, fragile hair that breaks easily and a lot of it is on the surface of the hair, very visible... I still can’t believe the difference the hair mask made! 10/10

Customer review from JOICO

6 years ago

Love this product! I can do quick treatments while I shower , or leave it in for longer, and it leaves my bleached hair feeling and looking great. Very impressed!

Customer review from JOICO